The city of Florence has long been at the forefront of news trends.
Florence, Italy has for centuries been a city of artistic innovation but also of political and social reflection.
The Renaissance movement flourished here in the 13th century.
It is in its heart that the arts and sciences have experienced a new boom to shine around the world.
Today, Florence is once again a pioneer in another field.
It has become the first city to require its restaurants and merchants to serve at least 70% local products . Explanations:
The cultural and architectural richness of Florence is immense. It is also on the UNESCO World Heritage List.
The capital of Tuscany is an open-air museum displaying its wonders around every corner.
Churches, museums, palaces but also squares and gardens compete in beauty.
It does not take less to attract tourists from all over the world. Florence has become a major tourist destination in Italy.
Indeed, more than 16 million tourists come to admire the city.
But, with these millions of visitors, how to preserve its identity and fight against mercantile standardization?
The Tuscans are proud of their city but they fear that this mass tourism will be accompanied by perverse effects due to globalization.
Their heritage and their identity could be the main victims... In what ways?
The mayor of the city of Florence, Dario Nardella, fears that the big commercial brands and fast food restaurants like Mc Do will replace the craftsmen and merchants who make up the Florentine identity.
The mayor gives the example of a very famous café:
“Here is "Rivoire", a historic café in Florence. What do you want to find here? This café that is part of the soul of Florence or a Chinese restaurant or a Kebab? he asks in a report from the 8 p.m. newspaper on France 2.
To combat this trend, the mayor has therefore decided to impose on all shops and restaurants, whatever their specialty, to serve at least 70% Tuscan products.
Other Italian cities would like to set up an identical system which has a very positive response from residents and tourists alike.
And in France, when is it? In any case, we love the idea!
Watch the report from the 8 p.m. news on France 2 on the subject: